I’ve heard it many times in my time as a virtual assistant:
“I’m soooo behind, I could really use an extra set of hands!” Yet, when the idea of a virtual assistant is mentioned, suddenly it’s, “Oh I can’t afford to hire someone.”
You can afford anything you want if you put your mind to it and find ways of achieving your particular goal. If you wanted a newer car because your current one is on its way out, you’d find a way to do it, right? Of course! Otherwise, you might be stuck on the road somewhere, maybe even on your way to work!
The same is true for any situation in life. If you wait to have kids “until you can afford it”, you’ll never have them. The trick is to MAKE it happen.
Hiring a virtual assistant is key for your business if:
- Your to-do list is constantly expanding, but the number of hours in your day are not
- You’re stuck at your income level because you have no time to generate more business
- Your newest business ideas are all shelved because, again, not enough time
It’s a numbers game. Really, truly, it is. If you’re stuck doing all the administrative duties for your business, those hours are lost hours because you’re not generating an income. Those hours aren’t billable!
Let’s walk through this together:
We all value our time, so grab a piece of paper and a pen and write down your hourly worth. Let’s assume you wrote down $100. If you are completing social media tasks or administration for 4 hours, that’s $400, gone. Poof. You aren’t billing clients for that time so it’s lost time.
Let’s say it takes a virtual assistant 2 hours to complete those same tasks, and they charge $20/hour. You’ve just invested a mere $40 into your business, WHILE billing clients for those four hours ($400) or generating new leads.
Your hourly worth: $______
Time spent doing tasks you could outsource: _______hrs
Your hourly worth $______ X ______hrs (time spent on non-billable tasks) = $_______
This is how much you could be making if you spent the time on administration and whatnot if you used that time to bill your clients or generate new business.
You could be spending that precious time on income-generation instead, such as:
- Follow-up calls from meetings or past clients
- Scheduling workshops or engagements
- Asking for referrals
- Calling leads
- Launching a new product
This is the bread and butter of your business. These tasks are what brings home the bacon for you, not sitting at a computer, doing data entry or tweeting about your latest blog post (that probably used up at least another hour of your day).
So we have the math figured out. What’s next?
Often, the busiest people either don’t know how to let go of their tasks or even what tasks they should let go of. I’m here to help you.
Here’s a free worksheet to help you with deciding what to outsource.
I hope what I’ve said here has made some sense. Sometimes we can use a little extra help, and that’s okay.
If you need some help, contact me for a free consultation. Questions or comments? Email me at firstname.lastname@example.org. Let’s talk!